A single campaign isn’t a strategy.
Considered purchases take time. Customers research, compare, and think it through, sometimes for months. The long funnel approach maintains strategic presence across multiple channels throughout their extended decision journey, delivering the right message at the right moment. Inconsistent presence makes brands disappear, erodes equity, and turns recovery into an uphill battle. The brands that commit to always-on, full-funnel presence don’t just weather the storm, they own the recovery.
Niche products
are our specialty
Niche isn’t for everybody. That’s why companies that sell niche products need a team that specializes in finding the right purchase-ready consumers and building highly-responsive, scalable media campaigns.
NICHE PRODUCTS have a very narrow market; only a fraction of the population are in the market at any given time.
NICHE
Cars, Loans,
Jewelry, Mortgages
NON-NICHE
Eggs, Milk, Butter, Sugar
As the media ecosystem fragments, reaching your purchase-ready audience becomes increasingly difficult and LESS EFFICIENT.
NICHE PRODUCTS have a very narrow market; only a fraction of the population are in the market at any given time.
NON-NICHE
Eggs, Milk, Butter, Sugar
NICHE
Cars, Loans,
Jewelry, Mortgages
As the media ecosystem fragments, reaching your purchase-ready audience becomes increasingly difficult and LESS EFFICIENT.
Niche products
need sophisticated
media planning.
We do this with haloAMP®
Wingman’s haloAMP® Audience Management Platform puts big data to work to engage your most valuable audiences at scale across the entire media ecosystem.
Award-winning Services
Media Planning & Buying
Our media buyers determine the media mix and messaging that will drive the greatest response across broadcast and digital channels.
Audience Targeting
We leverage our proprietary audience management platform haloAMP® to plan media campaigns that seamlessly engage your most relevant audiences across all channels.
Analytics & Reporting
haloAnalytics® reporting dashboards provide real-time analytics to help you understand the impact of your media across all channels from a single view.
Creative Services
Our in-house creative team will bring your most valuable messaging to life with straightforward pricing based on a percentage of media.
What We BUY
Paid Search & Social Media
Sponsored ads on popular social media platforms, traditional PPC, Google Shopping, Native Ads, Remarketing / Retargeting.
Radio & Audio Streaming
Share your message across the response-driving audio formats, from terrestrial and satellite radio to digital forms of audio.
Linear TV
Leverage linear TV’s incredible economies of scale to reach in-market consumers at efficient CPMs.
Connected TV
Reach your most valuable audiences on smart, multi-screen devices like Roku, Fire TV and Apple TV.
What We BUY
Paid Search & Social Media
Sponsored ads on popular social media platforms, traditional PPC, Google Shopping, Native Ads, Remarketing / Retargeting.
Radio & Audio Streaming
Share your message across the response-driving audio formats, from terrestrial and satellite radio to digital forms of audio.
Linear TV
Leverage linear TV’s incredible economies of scale to reach in-market consumers at efficient CPMs.
Connected TV
Reach your most valuable audiences on smart, multi-screen devices like Roku, Fire TV and Apple TV.
haloAMP™ MAKES YOUR AD DOLLARS
WORK HARDER
SIT ‘N SLEEP
Increased comparable store sales 17% Year Over Year. Lowered CPA 44% YOY.
INTELLILOAN
Scaled monthly loan volume from $14 million to $280 million in 8 months.
DELUXE LIFECOTE
Negotiated a zero risk media partnership that increased sales by 314% YOY.
HOW DOES haloAMP® OPTIMIZE YOUR MEDIA CAMPAIGNS?
1. Remove Data Silos
Connect online and offline customer data into a single platform.
2. Cross-Channel Continuity
Serve your audience the most relevant message to across the entire media ecosystem.
3. Reduce Ad Waste
Engage your custom audience segments when they are ready to buy from you.
4. Maximize Response
Focus your media budget on what works and avoid wasted impressions on what doesn’t.
how does halo amp optimize YOUR AD DOLLARs?.
1. Remove Data Silos
Connect online and offline customer data into a single platform.
2. Cross-Channel Continuity
Serve your audience the most relevant message to across the entire media ecosystem.
3. Reduce Ad Waste
Engage your custom audience segments when they are ready to buy from you.
4. Maximize Response
Focus your media budget on what works and avoid wasted impressions on what doesn’t.
Ready for a
Growth Partner?
About Us
Wingman Media is an award-winning Media Buying and Media Planning Agency in Los Angeles, California. Our data-driven media campaigns help companies that sell niche products and services drive maximum response from all advertising channels – including CTV, broadcast television, programmatic display and video, paid social media, paid search, radio, and audio streaming.
Contact
310.302.9400
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