We Plan and Buy Digital Media Differently
While most digital media campaigns are built for scale, we deploy a people-based targeting approach that focuses first on specificity, then on scale. We target specific audiences – REAL people who are closest to the point of purchase in the buying cycle.
wingDMP℠ is Wingman’s proprietary audience targeting platform that we use to identify purchase-ready audiences across the digital ecosystem. Learn more about how wingDMP activates your first party data to target in-market consumers using the unique attributes of your real customers.
Our Digital Campaigns Apply A People-Based Targeting Strategy
Target your digital audience across desktop, mobile and OTT devices seamlessly
Target your audiences across digital display, video and TV.
Use persistent IDs to understand how unique individuals interact with your media over time and serve relevant creative based on browsing behaviors and transaction history.
Identify and target up to 15 individuals across devices within a single household using their IP address.