What motivates your consumer to make a considered purchase?

What motivates your consumer to make a considered purchase?

What Motivates the Consumer to Make a Considered Purchase?  Cross-device buying patterns?Audience Managment Platform?  Omni-channel Customer Experience?  These days, even the sharpest marketers can occasionally feel like cryptozoologists tracking the elusive Bigfoot...
Social Proof Matters. Here’s How to Get It.

Social Proof Matters. Here’s How to Get It.

Social Proof Matters. Here’s How to Get It.   Whether it be solar panels, automobiles, spas, mortgage loans, furniture, or some other big ticket item, companies that sell considered purchases face a unique set of challenges. First, because only a small...

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